Bad Campaign Lit: Has Quote from Non-Endorser

Montgomery County Council District 5 Candidate Terrill North has provided what educators call “a teaching moment” about campaign literature. Two of North’s lit pieces, one above and one below, contain quotes from Sen. Jamie Raskin, a popular guy in District 5. North also has photos with Raskin on his website.

Except that Raskin has not endorsed North. The quote is from when North was going to run at-large. Candidates should not use (1) quotations or (2) photos of other elected officials without their permission. Not in their literature, web sites, Facebook pages or anywhere else. Some think this is just fine. It’s not. It is misleading and dishonest to imply support that you don’t have.

I’ve included the third piece, actually the back of North’s first piece, as a counter example. Here, North lists his past efforts and goals for the district. That’s great. I hope we see more of that instead of quotations that imply support from non-endorsers.

More Bad Campaign Lit

Good Campaign Lit Highlights Accomplishments and Goals